Referral gifts: how I get copywriting clients with fudgy brownies (yes, I’ll send you some)
For the past few years I’ve been sending rich, delicious brownies as referral gifts to really nice people. It’s one of my very favourite things to do. Do I order myself a box of brownies at the same time? SURE. But the main reason I love sending brownies as referral gifts is because the nice […]
So, you’ve booked a discovery call with a copywriter… Now what? 4 super quick things you need to know
^^^You’re busy, and you want answers fast. Simply click on the heading above to jump to the section which most interests you, or read the whole blog in 5 minutes. So, you’ve booked a discovery call with a copywriter… Now what? 4 super quick things you need to know What happens in a discovery call? […]
Copywriter Feedback: How to be clear, helpful, and effective (so you get the results you want)
TLDR; this blog is packed full of specific, detailed advice on how to give your copywriter feedback but if you’re looking for a quick answer, this is what I email my clients: Absolutely all feedback is welcome- this copy has to inspire the reader to act, and to give a good understanding of your […]