Two pros and a whole bunch of cons to using ChatGPT (from a small business copywriter)

We’ve all seen enough sci- fi movies to be scared of AI (I’m lookin’ at you I, Robot) but it’s pretty clear it’s not going anywhere. Alexa and Siri are staples in most homes (not mine. Remember I, Robot?), there’s facial recognition software on your phone, customer service chat bots, and automatic subtitles on videos. […]
4 ways to be super ready for a discovery call as a copywriter

Hey copywriter pal, this blog is a breeze to read, but if you want to just click on a heading up here, it’ll take you straight to that section to save you some time. 4 ways to be super ready for a discovery call as a copywriter A wonderful thing has happened- you’ve got […]
What exactly is a copywriter? 10 things you need to know as a small business owner

Don’t fancy reading the whole blog? Just click on the heading above and it’ll take you right there. What exactly is a copywriter? Oh, if I had a pound for every time I’ve been asked this question…! I’d have approximately £15,000. You are not alone if you’re not sure what a copywriter is. All […]
What’s the difference between a copywriter and a content writer?

Don’t want to read the whole blog? Fair enough! Just click the bullet point above which interests you most and you’ll jump right there. What’s the difference between a copywriter and a content writer? What an excellent question! You’ve quite cleverly spotted that “copywriter” and “content writer” are used interchangeably. They sort of […]