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You’re juggling A LOT.
Accounts, wholesalers, packing orders, social media, marketing, emails… you can’t do it all.
Outsourcing your ecommerce copywriting saves more than time and headaches.
I know how to make your products sound irresistible, and I know how the pesky AF English language works.
Great copy gets you more sales.
It’s pretty simple, really.
I get to know you, your products, and your audience super well. I do a little research (ok, a lot of research), drink 2- 7 oat milk lattes, and concentrate hard AF, and… before you know it, you’ll have clear, powerful copy to promote your products all over the shop.
Brochures, packaging copy, product descriptions, or a full website rewrite. You need it, I write it.
They're my words, sure, but they'll be completely bespoke to you and your tone- of- voice.
Your customers will be clicking "add to cart" quicker than they can say "ohmigodIloveitsomuch".
Words and pictures help your customers fall in love with what you sell. You probably already have a go- to photographer to capture your products perfectly.
Why would you DIY your copy?
Words are persuasive, inspirational, and compelling. They’re powerful. They get you sales.
Check out these kind reviews from small business clients.
I love, love, writing for bold, radical, sustainable businesses. I’m so lucky to have worked with so many over the years.
Stationers, homewares, florists, accessories, crystals, candles, skin care, jewellers… I could go on and on.
Using my skills creatively and strategically to sell your gorgeous products is one of the best bits of my job.
I can’t wait to meet you.
Bristol might just be the best city in the world. Great sights (#SuspensionBridge), great coffee, and Gloucester Road, one of the longest streets of independent businesses in Europe (where I spend all my money).
It’s totally ok if you aren’t in Bristol though. I write for clients all over the UK and I’d be delighted to write for you wherever you live.
I keep things simple AF. One day of my time, one price.
And, I have a special small business day rate.
My official day rate is capped at £425- less than the UK average. (Checkout the stats here, page 25.)
But if you’re a fellow small business I guarantee to give you a chunky discount on my day rate.
Sum up your business and what you sell
SEO friendly, detailed, persuasive descriptions
Abandoned cart, product launch, or confirmations
I totally get it- you want to get all the information before hiring someone. You’ll find lots of answers here but remember, I’m only an email away if you need to know more.
Nope! Two reasons:
One: for me to track which keywords are ranking for your website, I’d need to be added to your Google analytics, and I’d need access to the back end of your website. This is not the kind of client data I want to be responsible for, which is why I send your freshly written copy to you in a Word document, and you can upload it, track it, and monitor it yourself. You can absolutely share the results with me!
Two: super well written SEO copywriting is only one part of the SEO puzzle. Yes, it’s a key puzzle piece, but if you don’t also have a good website, good technical SEO, and good backlinks, you may struggle to rank for the keywords you want to rank for. So, as a copywriter, I can’t be solely responsible for the SEO on your website.
Yes! I start writing when I have received 50% of the agreed fee, but how you pay is up to you.
I’m happy to take three payments of 33%, or two payments of 50%, which is typical. Let’s discuss this in your discovery call.
For Strategy Sessions we can discuss your payment plan before you book. Pop an email to bonnie@wordsbybonnie.com and let me know how you’d like to pay.
Simply, no. This is not something I’m good at or enjoy doing, so I can’t offer this as a service. Everything I write for you will be ready to simply copy and paste, but it’s best for you to keep the access to your website to yourself, or your trusted VA/ website developer.
Kinda, but not really. I price very, very carefully to suit a range of budgets, and so I can keep my business alive. I weigh up exactly what you asked for, how long it’ll take me, my day rate, and how much research I’ll need to do. Then I send you three proposal quotes options for you choose from.
My day rate is around £325 for small businesses, and £425 for agencies. The average UK copywriter day rate is £433.
If the quotes I send you are too high for your budget, I’m happy to amend the quote and work with you to reduce the scope of the project. This means, for example, doing one page of website copy at a time, or one blog every other month.
Sorry, I’m not your gal. I can recommend some talented designers and photographers for you, but I’m very happy sticking to words.
Check out my recommendations page for all the great small business I love working with.
On a fully irregular basis, whenever I’ve got something super interesting, I’ll send it your way.